Decker, R.; Wagner, R. & Scholz, S.
(2004):
Environmental Scanning in Marketing Planning - An Internet-Based Approach. Universität Bielefeld
[BibTeX]
[Endnote]
@techreport{DeWaScW04,
author = {Decker, R. and Wagner, R. and Scholz, S.},
title = {Environmental Scanning in Marketing Planning -- An Internet-Based Approach},
address = {Universität Bielefeld},
year = {2004},
number = {516},
keywords = {2004, Wettbewerbsinteraktionen_und_Competitive_Intelligence, myown, working-paper}
}
%0 = techreport
%A = Decker, R. and Wagner, R. and Scholz, S.
%B = }
%C = Universität Bielefeld
%D = 2004
%I =
%T = Environmental Scanning in Marketing Planning -- An Internet-Based Approach}
%U =
Scholz, S. & Wagner, R.
(2004):
The Quality of Prior Information Structure in Business Planning - An Experiment in Environmental Scanning. Universität Bielefeld
[BibTeX]
[Endnote]
@techreport{ScWaW04,
author = {Scholz, S. and Wagner, R.},
title = {The Quality of Prior Information Structure in Business Planning -- An Experiment in Environmental Scanning},
address = {Universität Bielefeld},
year = {2004},
number = {522},
keywords = {2004, Quantitative_Methoden_der_Marketingforschung, myown, working-paper}
}
%0 = techreport
%A = Scholz, S. and Wagner, R.
%B = }
%C = Universität Bielefeld
%D = 2004
%I =
%T = The Quality of Prior Information Structure in Business Planning -- An Experiment in Environmental Scanning}
%U =
Wagner, R.
(2004):
Contemporary Marketing Practices in Russia. Universität Bielefeld
[BibTeX]
[Endnote]
@techreport{WaW04a,
author = {Wagner, R.},
title = {Contemporary Marketing Practices in Russia},
address = {Universität Bielefeld},
year = {2004},
number = {515},
keywords = {2004, Marketing-Interaktionen_in_verschiedenen_Kulturen, myown, working-paper}
}
%0 = techreport
%A = Wagner, R.
%B = }
%C = Universität Bielefeld
%D = 2004
%I =
%T = Contemporary Marketing Practices in Russia}
%U =
Wagner, R. & Beinke, K.-S.
(2004):
Identifying Patterns of Consumer Response to Price Endings.
In: Proceedings of the 2004 Fordham University Behavioral Pricing Conference,
[BibTeX][Endnote]
@inproceedings{WaBeP04,
author = {Wagner, R. and Beinke, K.-S.},
title = {Identifying Patterns of Consumer Response to Price Endings},
editor = {Estelami, H. and Maxwell, S.},
booktitle = {Proceedings of the 2004 Fordham University Behavioral Pricing Conference},
year = {2004},
pages = {94 - 107},
keywords = {2004, Quantitative_Methoden_der_Marketingforschung, myown, proceedings}
}
%0 = inproceedings
%A = Wagner, R. and Beinke, K.-S.
%B = Proceedings of the 2004 Fordham University Behavioral Pricing Conference
%D = 2004
%T = Identifying Patterns of Consumer Response to Price Endings
Wagner, R.
(2004):
Kundenmanagement in wachsenden Märkten.
In: Vertriebs- und Kundenmanagement: Marketingmethoden im Einsatz.
Hrsg./Editors: Decker, R. & Wartenberg, F.
Verlag/Publisher: Eul,
Lohmar.
Erscheinungsjahr/Year: 2004.
Seiten/Pages: 231 - 253.
[BibTeX]
[Endnote]
@incollection{WaC04,
author = {Wagner, R.},
title = {Kundenmanagement in wachsenden Märkten},
editor = {Decker, R. and Wartenberg, F.},
booktitle = {Vertriebs- und Kundenmanagement: Marketingmethoden im Einsatz},
publisher = {Eul},
address = {Lohmar},
year = {2004},
pages = {231 -- 253},
keywords = {2004, Marketing-Interaktionen_in_verschiedenen_Kulturen, contributions, myown}
}
%0 = incollection
%A = Wagner, R.
%B = Vertriebs- und Kundenmanagement: Marketingmethoden im Einsatz
%C = Lohmar
%D = 2004
%I = Eul
%T = Kundenmanagement in wachsenden Märkten
Wagner, R.
(2004):
Marketing in Transition Economies: Lessons Learned from Russia.
In: Proceedings of the International Conference on Business Capacity Development and Economic Regeneration,
Dundee.
[BibTeX][Endnote]
@inproceedings{WaP04,
author = {Wagner, R.},
title = {Marketing in Transition Economies: Lessons Learned from Russia},
editor = {Paterson, J. and Fraser, I. S.},
booktitle = {Proceedings of the International Conference on Business Capacity Development and Economic Regeneration},
publisher = {University of Abertay},
address = {Dundee},
year = {2004},
keywords = {2004, Marketing-Interaktionen_in_verschiedenen_Kulturen, myown, proceedings}
}
%0 = inproceedings
%A = Wagner, R.
%B = Proceedings of the International Conference on Business Capacity Development and Economic Regeneration
%C = Dundee
%D = 2004
%I = University of Abertay
%T = Marketing in Transition Economies: Lessons Learned from Russia
Wagner, R.
(2004):
Mining Promising Qualification Patterns. Universität Bielefeld
[BibTeX]
[Endnote]
@techreport{WaW04b,
author = {Wagner, R.},
title = {Mining Promising Qualification Patterns},
address = {Universität Bielefeld},
year = {2004},
number = {514},
keywords = {2004, Quantitative_Methoden_der_Marketingforschung, myown, proceedings}
}
%0 = techreport
%A = Wagner, R.
%B = }
%C = Universität Bielefeld
%D = 2004
%I =
%T = Mining Promising Qualification Patterns}
%U =
Wagner, R. & Pels, J.
(2004):
Patterns of Marketing Practices in Transition Economies.
In: Proceedings of the Irish Academy of Management Annual Conference,
Dublin.
[BibTeX][Endnote]
@inproceedings{WaPeP04,
author = {Wagner, R. and Pels, J.},
title = {Patterns of Marketing Practices in Transition Economies},
booktitle = {Proceedings of the Irish Academy of Management Annual Conference},
address = {Dublin},
year = {2004},
keywords = {2004, Quantitative_Methoden_der_Marketingforschung, myown, proceedings}
}
%0 = inproceedings
%A = Wagner, R. and Pels, J.
%B = Proceedings of the Irish Academy of Management Annual Conference
%C = Dublin
%D = 2004
%T = Patterns of Marketing Practices in Transition Economies
Wagner, R. & Beinke, K.-S. (Hrsg.)
(2004):
Identifying Patterns of Consumer Response to Price Endings.
Erscheinungsjahr/Year: 2004.
New York.
[BibTeX]
[Endnote]
@book{WaBeS104,
author = {Wagner, Ralf and Beinke, K.-S.},
title = {Identifying Patterns of Consumer Response to Price Endings},
booktitle = {Fordham University Behavioral Pricing Conference},
address = {New York},
year = {2004},
keywords = {2004, Quantitative_Methoden_der_Marketingforschung, contributed_talk, odd-pricing, price-thresholds, regression_splines, speech}
}
%0 = book
%A = Wagner, Ralf and Beinke, K.-S.
%B = Fordham University Behavioral Pricing Conference
%C = New York
%D = 2004
%T = Identifying Patterns of Consumer Response to Price Endings
Wagner, R. (Hrsg.)
(2004):
Marketing in Transition Economies: Lessons Learned from Russia.
Erscheinungsjahr/Year: 2004.
Vilnius.
[BibTeX]
[Endnote]
@book{WaS104,
author = {Wagner, Ralf},
title = {Marketing in Transition Economies: Lessons Learned from Russia},
booktitle = {International Conference on Business Capacity Development and Economic Regeneration},
address = {Vilnius},
year = {2004},
keywords = {2004, Marketing-Interaktionen_in_verschiedenen_Kulturen, Russia, cmp-project, contributed_talk, foreign_markets, organisational_learning, speech}
}
%0 = book
%A = Wagner, Ralf
%B = International Conference on Business Capacity Development and Economic Regeneration
%C = Vilnius
%D = 2004
%T = Marketing in Transition Economies: Lessons Learned from Russia
Wagner, R. & Pels, J. (Hrsg.)
(2004):
Patterns of Marketing Practices in Transition Economies.
Erscheinungsjahr/Year: 2004.
Dublin.
[BibTeX]
[Endnote]
@book{WaPeS104,
author = {Wagner, Ralf and Pels, J.},
title = {Patterns of Marketing Practices in Transition Economies},
booktitle = {Irish Academy of Management Annual Conference},
address = {Dublin},
year = {2004},
keywords = {2004, Argentina, Marketing-Interaktionen_in_verschiedenen_Kulturen, Russia, cmp_project, contributed_talk, emerging_economics, patern_recognation, relationship_marketing, speech, transition_economies}
}
%0 = book
%A = Wagner, Ralf and Pels, J.
%B = Irish Academy of Management Annual Conference
%C = Dublin
%D = 2004
%T = Patterns of Marketing Practices in Transition Economies
Wagner, R. & Scholz, S. (Hrsg.)
(2004):
The Quality of Prior Information Structure in Business Planning - An Experiment in Environmental Scanning.
Erscheinungsjahr/Year: 2004.
Tilburg.
[BibTeX]
[Endnote]
@book{WaScS104,
author = {Wagner, Ralf and Scholz, Sören},
title = {The Quality of Prior Information Structure in Business Planning -- An Experiment in Environmental Scanning},
booktitle = {OR 2004},
address = {Tilburg},
year = {2004},
keywords = {2004, Wettbewerbsinteraktionen_und_Competitive_Intelligence, contributed_talk, enviromental_scanning, information_diet, information_foraging, information_scient, speech}
}
%0 = book
%A = Wagner, Ralf and Scholz, Sören
%B = OR 2004
%C = Tilburg
%D = 2004
%T = The Quality of Prior Information Structure in Business Planning -- An Experiment in Environmental Scanning