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    Wu, F. & Huberman, B.A. Novelty and collective attention 2007 Proc. Natl. Acad. Sci. USA
    Vol. 104(45), pp. 17599-17601 
    article DOI URL 
    Abstract: The subject of collective attention is central to an information age where millions of people are inundated with daily messages. It is thus of interest to understand how attention to novel items propagates and eventually fades among large populations. We have analyzed the dynamics of collective attention among 1 million users of an interactive web site, digg.com, devoted to thousands of novel news stories. The observations can be described by a dynamical model characterized by a single novelty factor. Our measurements indicate that novelty within groups decays with a stretched-exponential law, suggesting the existence of a natural time scale over which attention fades.
      author = {Wu, F. and Huberman, B. A.},
      title = {Novelty and collective attention},
      journal = {Proc. Natl. Acad. Sci. USA},
      year = {2007},
      volume = {104},
      number = {45},
      pages = {17599-17601},
      url = {http://www.pnas.org/cgi/reprint/104/45/17599.pdf},
      doi = {http://dx.doi.org/10.1073/pnas.0704916104}
    Adamic, L.A. & Huberman, B.A. Zipf's Law and the Internet 2002 Glottometrics
    Vol. 3, pp. 143-150 
      author = {Adamic, L. A. and Huberman, B. A.},
      title = {Zipf's Law and the Internet},
      journal = {Glottometrics},
      year = {2002},
      volume = {3},
      pages = {143-150}

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