Zogaj, S. and Bretschneider, U.. "Customer Integration in New Product Development: A Literature Review Concerning the Appropriateness of Different Customer Integration Methods to Attain Customer Knowledge." Paper presented at the meeting of the Proceedings of the 20th European Conference on Information Systems (ECIS), Barcelona, Spain, 2012.

Blohm, I., Fähling, J., Leimeister, J. M., Krcmar, H. and Fischer, J.. "Accelerating customer integration into innovation
ocesses using Pico-Jobs." Paper presented at the meeting of the 22. ISPIM Conference 2010, Bilbao, Spain, 2010.

Blohm, I., Fähling, J., Leimeister, J. M., Krcmar, H. and Fischer, J.. "Accelerating customer integration into innovation processes using Pico-Jobs." Paper presented at the meeting of the 22. ISPIM Conference 2010, Bilbao, Spain, 2010.

Zeithaml, Valarie A., Bitner, Mary Jo and Gremler, Dwayne D.. Services marketing. : McGraw-Hill Boston [u.a.], 2009.

Schmidt, Maxie. Zufriedenheitsorientierte Steuerung des Customer Care, Management von Customer Care Partnern mittels Zufriedenheits-Sevice Level Standards . [Online-Ausg.] : Dt. Univ.-Verl. , 2008 .

Hu, Minqing and Liu, Bing. "Mining and summarizing customer reviews." Paper presented at the meeting of the Proceedings of the tenth ACM SIGKDD international conference on Knowledge discovery and data mining, New York, NY, USA, 2004.

Wüllenweber, Harald. Mehr Kundenbindung durch Organisationales Lernen: Konzept - Modellierung - empirische Befunde. 1. Aufl. Vol. 87. Lohmar: Eul, 2003.

Köcher, Anette. Controlling der werbefinanzierten Medienunternehmung. Vol. 13. Lohmar: Eul, 2002.

Uebel, Matthias F.. Praxis des Customer Relationship Management: Branchenlösungen und Erfahrungsberichte. 1. Aufl. Wiesbaden: Gabler, 2002.

Block, Birgit. Gestaltung und Steuerung einer Hersteller-Händler-Kooperation in der Lebensmittelbranche. Vol. Bd. 74. Lohmar u. a.: Eul, 2001.

Linoff, G.S. and Berry, M.J.A.. Mining the Web. Transforming Customer Data into Customer Value. New York: John Wiley & Sons, 2001.

Peppers, Don and Rogers, Martha. Enterprise one-to-one: Tools for building unbreakable customer relationships in the interactive age. Repr. London: Piatkus, 2000.

Mertens, Michael. Kundentypologien im Versicherungsgeschäft mit Privatkunden. Vol. Bd. 10. Bergisch Gladbach: J. Eul, 1992.