%0 Book %1 WaBeS104 %A Wagner, Ralf %A Beinke, K.-S. %B Fordham University Behavioral Pricing Conference %C New York %D 2004 %K 2004 Quantitative_Methoden_der_Marketingforschung contributed_talk odd-pricing price-thresholds regression_splines speech %T Identifying Patterns of Consumer Response to Price Endings