%0 Journal Article
%1 chi2009information
%A Chi, Ed H.
%D 2009
%I IEEE
%J Computer
%K search social
%N 3
%P 42--46
%T Information Seeking Can Be Social
%U http://dx.doi.org/10.1109/MC.2009.87
%V 42
%X For reasons ranging from obligation to curiosity, users have a strong inclination to seek information from others during the search process. Search systems using statistical analytics over traces left behind by others can help support the search experience.