PUMA publications for /author/Lars%20Honselhttps://puma.uni-kassel.de/author/Lars%20HonselPUMA RSS feed for /author/Lars%20Honsel2024-03-29T14:44:34+01:00Consumer Fanaticism: A Typology of Fans Related to Fan Motivation and Personality Traitshttps://puma.uni-kassel.de/bibtex/274d549fa619635073b82ed84970349c7/ralfwagnerralfwagner2012-03-19T09:29:14+01:00Direktmarketing_im_Wandel social_network_analysis 2011 myown product_line_extension <span class="authorEditorList"><span itemtype="http://schema.org/Person" itemscope="itemscope" itemprop="author"><a title="Lars Honsel" itemprop="url" href="/author/Lars%20Honsel"><span itemprop="name">L. Honsel</span></a></span>, <span itemtype="http://schema.org/Person" itemscope="itemscope" itemprop="author"><a title="Martin Klaus" itemprop="url" href="/author/Martin%20Klaus"><span itemprop="name">M. Klaus</span></a></span>, und <span itemtype="http://schema.org/Person" itemscope="itemscope" itemprop="author"><a title="Ralf Wagner" itemprop="url" href="/author/Ralf%20Wagner"><span itemprop="name">R. Wagner</span></a></span>. </span><span itemtype="http://schema.org/Book" itemscope="itemscope" itemprop="isPartOf"><em><span itemprop="name">Proceedings of Australia & New Zealand Marketing Academy 2011 Conference</span>, </em></span><em>Seite <span itemprop="pagination">1-10</span>. </em>(<em><span>2011<meta content="2011" itemprop="datePublished"/></span></em>)Mon Mar 19 09:29:14 CET 2012Proceedings of Australia \& New Zealand Marketing Academy 2011 Conference1-10{C}onsumer {F}anaticism: {A} {T}ypology of {F}ans {R}elated to {F}an {M}otivation and {P}ersonality {T}raits2011Direktmarketing_im_Wandel social_network_analysis 2011 myown product_line_extension