@book{Hollins:2006, author = {Hollins, Bill and Shinkins, Sadie}, interhash = {52b7c2c145d4336c306b08082b0ce6c8}, intrahash = {35d23deecbfe614bd4b578800792514f}, isbn = {1-4129-2953-9}, opac = {http://opac.bibliothek.uni-kassel.de/DB=1/PPN?PPN=181935082}, publisher = {Sage Publ. London [u.a.]}, title = {Managing service operations}, url = {http://opac.bibliothek.uni-kassel.de/DB=1/PPN?PPN=181935082}, year = 2006 } @book{Stauss:2007, author = {Stauss, Bernd and Seidel, Wolfgang}, interhash = {974f10ecc8be656b4213c8ec5a8af3f7}, intrahash = {2c626c0b267c5e0d2491f343fee7f947}, isbn = {3-446-40593-3}, opac = {http://opac.bibliothek.uni-kassel.de/DB=1/PPN?PPN=135942519}, publisher = {Hanser München}, title = {Beschwerdemanagement}, url = {http://opac.bibliothek.uni-kassel.de/DB=1/PPN?PPN=135942519}, year = 2007 } @book{Zeithaml:2009, author = {Zeithaml, Valarie A. and Bitner, Mary Jo and Gremler, Dwayne D.}, interhash = {4cdcaf3a8686c48cf8cd6b441c84e315}, intrahash = {2e9adfd39fddd1d5378cfce4916427f0}, isbn = {978-0-07-126393-1}, opac = {http://opac.bibliothek.uni-kassel.de/DB=1/PPN?PPN=207329109}, publisher = {McGraw-Hill Boston [u.a.]}, title = {Services marketing}, url = {http://opac.bibliothek.uni-kassel.de/DB=1/PPN?PPN=207329109}, year = 2009 } @book{Memo334920, author = {Hübner, Sabine}, booktitle = { 30 Minuten Service ist das Zauberwort des Erfolgs }, coverage = {80 S.}, edition = { [Online-Ausg.] }, interhash = {32bbdb2f9260c2b18e477e184c849996}, intrahash = {5a21d71e7d1f698ffa4825149d628191}, isbn = {978-3-89749-718-4}, note = { Sabine Hübner }, publisher = { GABAL }, publisherplace = {Offenbach}, title = { 30 Minuten Service ist das Zauberwort des Erfolgs }, url = {/brokenurl# http://www.wiso-net.de/webcgi?START=A20&T_FORMAT=5&DOKM=59_GABA_0&TREFFER_NR=1&WID=36942-0930421-90420_25 }, year = { 2007 } } @book{Memo71684, author = {Zemke, Kristin}, booktitle = { Umwerfender Service }, coverage = {175 S.}, edition = { 3. Aufl. }, interhash = {c9f63a88bc920d620c2e1309a7be5108}, intrahash = {9a30eb9075c15f1725d55011294c0ee2}, isbn = {3-593-35123-4}, note = { Ron Zemke ; Kristin Anderson }, publisher = { Campus-Verl. }, publisherplace = {Frankfurt [u.a.]}, title = { Umwerfender Service, die Bibel für den direkten Kundenkontakt }, year = { 1996 } } @book{Memo357172, author = {Rastetter, Daniela}, booktitle = { Zum Lächeln verpflichtet }, coverage = {321 S.}, interhash = {5e0ddfd9bc9ee001b8121e0f701d48b6}, intrahash = {8d4b0aff212d242fd567e5f9db6cff54}, isbn = {978-3-593-38483-2}, note = { Daniela Rastetter }, publisher = { Campus-Verl. }, publisherplace = {Frankfurt/Main [u. a.]}, title = { Zum Lächeln verpflichtet, Emotionsarbeit im Dienstleistungsbereich }, year = { 2008 } } @book{Memo452727, author = {Schmidt, Maxie}, booktitle = { Zufriedenheitsorientierte Steuerung des Customer Care }, coverage = {XXVII, 402 S.}, edition = { [Online-Ausg.] }, interhash = {a23314d8682c22c80014a208db063e00}, intrahash = {c62b35b2e977eb14ef096ea3112c47a8}, isbn = {978-3-8350-0917-2}, note = { Maxie Schmidt }, publisher = { Dt. Univ.-Verl. }, publisherplace = {Wiesbaden}, title = { Zufriedenheitsorientierte Steuerung des Customer Care, Management von Customer Care Partnern mittels Zufriedenheits-Sevice Level Standards }, url = {/brokenurl# http://dx.doi.org/10.1007/978-3-8349-9641-1 }, year = { 2008 } } @book{Memo137061, author = {(Hrsg.), Torsten Schwarz ...}, booktitle = { Leitfaden integrierte Kommunikation }, coverage = {324 S.}, editor = {Schwarz, Torsten}, interhash = {200abfb4fa28d59398901f641af7d76f}, intrahash = {c2bd2598bf20f3eb9e154fdb3a72d59f}, isbn = {3-00-019271-9}, publisher = { Absolit Dr.Schwarz Consulting }, publisherplace = {Waghäusel}, title = { Leitfaden integrierte Kommunikation, [wie Web 2.0 das Marketing revolutioniert ; mit 36 Fallbeispielen aus der Praxis] }, year = { 2006 } } @book{Hellstern:2004, author = {Hellstern, Gerd-Michael and Buchenau, Gerrit}, interhash = {05cf508bcbf458797463e91596f485a1}, intrahash = {60c7cb1ed08fb229cfe969196fcec170}, isbn = {3-8258-6989-X}, opac = {http://opac.bibliothek.uni-kassel.de/DB=1/PPN?PPN=134270207}, publisher = {Lit Münster}, series = {Management-Wissen aktuell}, title = {Geschäftsprozessmanagement - praxisorientiert umgesetzt!}, url = {http://opac.bibliothek.uni-kassel.de/DB=1/PPN?PPN=134270207}, year = 2004 }