@inproceedings{wagner2013hierarchical,
  address = {Istanbul},
  author = {Zulauf, Katrin and Wagner, Ralf and Oswald, Axel Wolfram},
  booktitle = {{P}roceedings of the 42nd {EMAC} {C}onference, Lost in Translation: Marketing in an Interconnected World},
  interhash = {f97da2b58551824434cebccf781fa7fb},
  intrahash = {faa4101ac40462e09277931446e34323},
  title = {Hierarchical Bayes Approach for Analyzing the Impact of Labeling on the Country of Origin Effect},
  year = {2013 forthcoming}
}