@incollection{ls_leimeister,
  address = {Berlin},
  author = {v. Kortzfleisch, H. and Mergel, I. and Manouchehri, S. and Schaarschmidt, M.},
  booktitle = {Web 2.0 Neue Perspektiven im E-Business, Web 2.0 Neue Perspektiven für Marketing und Medien },
  editor = {Walsh, G. and Hass, B. and Kilian, T.},
  interhash = {0fa1f1036693b1ccaaa480f87104dba0},
  intrahash = {6c18c3982b802f6e2e5a919f95bb26a8},
  note = {Web 2.0 Neue Perspektiven für Marketing und Medien },
  pages = {73-90},
  publisher = {Springer Verlag},
  title = {Corporate Web 2.0 applications: Motives, organizational embeddedness and creativity},
  year = 2007
}