@incollection{ls_leimeister, address = {Berlin}, author = {v. Kortzfleisch, H. and Mergel, I. and Manouchehri, S. and Schaarschmidt, M.}, booktitle = {Web 2.0 Neue Perspektiven im E-Business, Web 2.0 Neue Perspektiven für Marketing und Medien }, editor = {Walsh, G. and Hass, B. and Kilian, T.}, interhash = {0fa1f1036693b1ccaaa480f87104dba0}, intrahash = {6c18c3982b802f6e2e5a919f95bb26a8}, note = {Web 2.0 Neue Perspektiven für Marketing und Medien }, pages = {73-90}, publisher = {Springer Verlag}, title = {Corporate Web 2.0 applications: Motives, organizational embeddedness and creativity}, year = 2007 } @book{Wielputz.1996, address = {Lohmar}, author = {Wielpütz, Axel Ullrich}, interhash = {29199ae4b165e2fc073c8a018439a8e7}, intrahash = {31606b16e9889e7ed26aeb527ff8dc5e}, isbn = {3890125174}, publisher = {Eul}, series = {Reihe}, title = {Verhaltensorientiertes Controlling}, volume = 54, year = 1996 }