@book{Gregori.2006, address = {Wiesbaden}, author = {Gregori, Christoph}, interhash = {9bb4389ddcdd6dd306a800095787338c}, intrahash = {26d49db2cd259758cbfe02868f9d3321}, isbn = {3835004042}, publisher = {Deutscher Universitäts-Verlag | GWV Fachverlage GmbH Wiesbaden}, series = {Springer-11775 /Dig. Serial]}, title = {Instrumente einer erfolgreichen Kundenorientierung: Eine empirische Untersuchung}, url = {http://dx.doi.org/10.1007/978-3-8350-9249-5}, year = 2006 } @book{Block.2001, address = {Lohmar u. a.}, author = {Block, Birgit}, interhash = {3bf5d317aad22f45831d6065c6a52fa6}, intrahash = {d3a4b332b0e850c648627cd8e0d60034}, isbn = {3890128769}, price = {DM 97.00, EUR 49.00 (ab 1.1.2002)}, publisher = {Eul}, series = {Reihe}, title = {Gestaltung und Steuerung einer Hersteller-Händler-Kooperation in der Lebensmittelbranche}, volume = {Bd. 74}, year = 2001 } @book{Wullenweber.2003, address = {Lohmar}, author = {Wüllenweber, Harald}, edition = {1. Aufl.}, interhash = {43f032100d365bd523aaf4cd52073b12}, intrahash = {5897946bb60bde48314f9a20f6422568}, isbn = {3899361067}, price = {EUR 52.00}, publisher = {Eul}, series = {Planung, Organisation und Unternehmungsführung}, title = {Mehr Kundenbindung durch Organisationales Lernen: Konzept - Modellierung - empirische Befunde}, url = {http://www.gbv.de/dms/zbw/366731688.pdf}, volume = 87, year = 2003 } @book{Kocher.2002, address = {Lohmar}, author = {Köcher, Anette}, interhash = {a012437faf2a3f73c4ece634d354b9fe}, intrahash = {8f7b5ae882ea9f4d6947ef4d84b96a74}, isbn = {389012948x}, price = {EUR 44.00 (DE)}, publisher = {Eul}, series = {Reihe}, title = {Controlling der werbefinanzierten Medienunternehmung}, volume = 13, year = 2002 }