R. Wagner, und C. Falkenreck. Proceedings of the 42nd EMAC Conference, Lost in Translation: Marketing in an Interconnected World, Istanbul, (2013 forthcoming)
C. Falkenreck, und R. Wagner. Building Bridges connects People. Proceedings of the 17th International Colloquium in Relationship Marketing, Maastricht, 17th International Colloquium in Relationship Marketing, (2009)