Zogaj, S. & Bretschneider, U.: Customer Integration in New Product Development: A Literature Review Concerning the Appropriateness of Different Customer Integration Methods to Attain Customer Knowledge. Proceedings of the 20th European Conference on Information Systems (ECIS). Barcelona, Spain: 2012
[Volltext]
@inproceedings{zogaj2012customer,
author = {Zogaj, S. and Bretschneider, U.},
title = {Customer Integration in New Product Development: A Literature Review Concerning the Appropriateness of Different Customer Integration Methods to Attain Customer Knowledge},
booktitle = {Proceedings of the 20th European Conference on Information Systems (ECIS)},
address = {Barcelona, Spain},
year = {2012},
note = {313},
url = {http://pubs.wi-kassel.de/wp-content/uploads/2013/03/JML_396.pdf},
keywords = {customer, integration, itegpub, pub_szo, pub_ubr}
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Blohm, I.; Fähling, J.; Leimeister, J. M.; Krcmar, H. & Fischer, J.: Accelerating customer integration into innovation
ocesses using Pico-Jobs. 22. ISPIM Conference 2010. Bilbao, Spain: 2010
[Volltext]
@inproceedings{ls_leimeister,
author = {Blohm, I. and Fähling, J. and Leimeister, J. M. and Krcmar, H. and Fischer, J.},
title = {Accelerating customer integration into innovation
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booktitle = {22. ISPIM Conference 2010},
address = {Bilbao, Spain},
year = {2010},
number = {22},
note = {196 (44-10)},
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Blohm, I.; Fähling, J.; Leimeister, J. M.; Krcmar, H. & Fischer, J.: Accelerating customer integration into innovation processes using Pico-Jobs. 22. ISPIM Conference 2010. Bilbao, Spain: 2010
[Volltext]
@inproceedings{ls_leimeister,
author = {Blohm, I. and Fähling, J. and Leimeister, J. M. and Krcmar, H. and Fischer, J.},
title = {Accelerating customer integration into innovation processes using Pico-Jobs},
booktitle = {22. ISPIM Conference 2010},
address = {Bilbao, Spain},
year = {2010},
number = {22},
note = {196 (44-10)},
url = {http://pubs.wi-kassel.de/wp-content/uploads/2013/03/JML_250.pdf},
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}
Zeithaml, V. A.; Bitner, M. J. & Gremler, D. D.: Services marketing. McGraw-Hill Boston [u.a.], 2009
[Volltext]
@book{Zeithaml:2009,
author = {Zeithaml, Valarie A. and Bitner, Mary Jo and Gremler, Dwayne D.},
title = {Services marketing},
publisher = {McGraw-Hill Boston [u.a.]},
year = {2009},
url = {http://opac.bibliothek.uni-kassel.de/DB=1/PPN?PPN=207329109},
isbn = {978-0-07-126393-1},
keywords = {care, customer}
}
Schmidt, M.: Zufriedenheitsorientierte Steuerung des Customer Care, Management von Customer Care Partnern mittels Zufriedenheits-Sevice Level Standards . Zufriedenheitsorientierte Steuerung des Customer Care . [Online-Ausg.] . Aufl. Dt. Univ.-Verl. , 2008
[Volltext]
@book{Memo452727,
author = {Schmidt, Maxie},
title = { Zufriedenheitsorientierte Steuerung des Customer Care, Management von Customer Care Partnern mittels Zufriedenheits-Sevice Level Standards },
booktitle = { Zufriedenheitsorientierte Steuerung des Customer Care },
publisher = { Dt. Univ.-Verl. },
year = { 2008 },
edition = { [Online-Ausg.] },
note = { Maxie Schmidt },
url = {/brokenurl# http://dx.doi.org/10.1007/978-3-8349-9641-1 },
isbn = {978-3-8350-0917-2},
keywords = {care, customer, kundenbetreuung}
}
Hu, M. & Liu, B.: Mining and summarizing customer reviews. Proceedings of the tenth ACM SIGKDD international conference on Knowledge discovery and data mining. New York, NY, USA: ACM, 2004KDD '04 , S. 168-177
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@inproceedings{hu2004mining,
author = {Hu, Minqing and Liu, Bing},
title = {Mining and summarizing customer reviews},
booktitle = {Proceedings of the tenth ACM SIGKDD international conference on Knowledge discovery and data mining},
series = {KDD '04},
publisher = {ACM},
address = {New York, NY, USA},
year = {2004},
pages = {168--177},
url = {http://doi.acm.org/10.1145/1014052.1014073},
doi = {http://doi.acm.org/10.1145/1014052.1014073},
isbn = {1-58113-888-1},
keywords = {customer, info2.0, mining, review, reviews, summarizing, toRead, wordmining}
}
Wüllenweber, H.: Mehr Kundenbindung durch Organisationales Lernen: Konzept - Modellierung - empirische Befunde. 1. Aufl.. Aufl. Lohmar: Eul, 2003 (Planung, Organisation und Unternehmungsführung 87)
[Volltext]
@book{Wullenweber.2003,
author = {Wüllenweber, Harald},
title = {Mehr Kundenbindung durch Organisationales Lernen: Konzept - Modellierung - empirische Befunde},
series = {Planung, Organisation und Unternehmungsführung},
publisher = {Eul},
address = {Lohmar},
year = {2003},
volume = {87},
edition = {1. Aufl.},
url = {http://www.gbv.de/dms/zbw/366731688.pdf},
isbn = {3899361067},
keywords = {Customer, ITeG_233, Kundenbindung, Lernen, Relationship}
}
Köcher, A.: Controlling der werbefinanzierten Medienunternehmung. Lohmar: Eul, 2002 (Reihe 13)
@book{Kocher.2002,
author = {Köcher, Anette},
title = {Controlling der werbefinanzierten Medienunternehmung},
series = {Reihe},
publisher = {Eul},
address = {Lohmar},
year = {2002},
volume = {13},
isbn = {389012948x},
keywords = {Content, Controlling, Customer, ITeG_233, Medienwirtschaft, Relationship}
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Uebel, M. F.: Praxis des Customer Relationship Management: Branchenlösungen und Erfahrungsberichte. 1. Aufl.. Aufl. Wiesbaden: Gabler, 2002
@book{Uebel.2002,
author = {Uebel, Matthias F.},
title = {Praxis des Customer Relationship Management: Branchenlösungen und Erfahrungsberichte},
publisher = {Gabler},
address = {Wiesbaden},
year = {2002},
edition = {1. Aufl.},
isbn = {340911890x},
keywords = {Customer, ITeG_233, Kundenmanagement, Praxis, Realtionsship}
}
Block, B.: Gestaltung und Steuerung einer Hersteller-Händler-Kooperation in der Lebensmittelbranche. Lohmar u. a.: Eul, 2001 (Reihe Bd. 74)
@book{Block.2001,
author = {Block, Birgit},
title = {Gestaltung und Steuerung einer Hersteller-Händler-Kooperation in der Lebensmittelbranche},
series = {Reihe},
publisher = {Eul},
address = {Lohmar u. a.},
year = {2001},
volume = {Bd. 74},
isbn = {3890128769},
keywords = {Customer, ECR, Efficient, ITeG_233, Lebensmittelwirtschaft, Nahrungsmittelgewerbe, Relationship, Response, Unternehmenskooperation}
}
Linoff, G. & Berry, M.: Mining the Web. Transforming Customer Data into Customer Value. New York: John Wiley & Sons, 2001
@book{BerryLinoffWebMining,
author = {Linoff, G.S. and Berry, M.J.A.},
title = {Mining the Web. Transforming Customer Data into Customer Value},
publisher = {John Wiley & Sons},
address = {New York},
year = {2001},
isbn = {90-74821-43-X},
keywords = {web, data, customer, transforming, mining}
}
Peppers, D. & Rogers, M.: Enterprise one-to-one: Tools for building unbreakable customer relationships in the interactive age. Repr.. Aufl. London: Piatkus, 2000
@book{Peppers.2000,
author = {Peppers, Don and Rogers, Martha},
title = {Enterprise one-to-one: Tools for building unbreakable customer relationships in the interactive age},
publisher = {Piatkus},
address = {London},
year = {2000},
edition = {Repr.},
isbn = {0749917121},
keywords = {Customer, ITeG_231, Processing, Relations, SMa}
}
Mertens, M.: Kundentypologien im Versicherungsgeschäft mit Privatkunden. Bergisch Gladbach: J. Eul, 1992 (Reihe Versicherungswirtschaft Bd. 10)
@book{Mertens.1992,
author = {Mertens, Michael},
title = {Kundentypologien im Versicherungsgeschäft mit Privatkunden},
series = {Reihe Versicherungswirtschaft},
publisher = {J. Eul},
address = {Bergisch Gladbach},
year = {1992},
volume = {Bd. 10},
isbn = {3890122981},
keywords = {Customer, HoPla_1110, Insurance, Marketing, Relations}
}