@techreport{DeBoTeWaW00, address = {Universit\"at Bielefeld}, author = {Decker, R. and Bornemeyer, C. and Temme, T. and Wagner, R.}, institution = {Lehrstuhl f\"ur Betriebswirtschaftslehre und Marketing}, interhash = {88bb09c9c71c508dda3eb0bdc5e62a21}, intrahash = {97e9fd23a3234fdd20b9148644d44a8b}, number = 2, title = {{M}arktforschung: {E}ine einf\"uhrende {D}arstellung f\"ur hochschulinterne {V}erwertungsgesellschaften}, year = 2000 } @techreport{WaDeBoTeW00, address = {Universit\"at Bielefeld}, author = {Wagner, R. and Decker, R. and Bornemeyer, C. and Temme, T.}, institution = {Lehrstuhls f\"ur Betriebswirtschaftslehre und Marketing}, interhash = {c0739a88be2e722f21beeae47c797c10}, intrahash = {2740af3fc5fb23c3c1d9d45f921d7b81}, number = 2, title = {{M}arketing: {E}ine einf\"uhrende {D}arstellung f\"ur hochschulinterne {V}erwertungsgesellschaften}, year = 2000 } @techreport{WaTeDeW97, address = {Universit\"at Bielefeld}, author = {Wagner, R. and Temme, T. and Decker, R.}, institution = {Fakult\"at f\"ur Wirtschaftswissenschaften}, interhash = {84c852e2c1d7007537973194f2374a9f}, intrahash = {ad306c06c038b02e93970fe73d5690aa}, number = 370, title = {{A}uftreten von und {M}\"oglichkeiten des {U}mgangs mit fehlenden {W}erten in der {M}arktforschung}, year = 1997 } @article{WaTeDeJ98, author = {Wagner, R. and Temme, T. and Decker, R.}, interhash = {db39082e5c67fcb230d20bc0421a0ffd}, intrahash = {7fb5b2fd90d12274e8ca25a0ef778348}, journal = {GfK Jahrbuch der Absatz- und Verbrauchsforschung}, number = 4, pages = {395 -- 417}, title = {{D}ie {B}ehandlung fehlender {W}erte in der angewandten {M}arktforschung}, volume = 44, year = 1998 } @incollection{DeWaTeC99, address = {Wiesbaden}, author = {Decker, R. and Wagner, R. and T., Temme}, booktitle = {Marktforschung: Methoden, Anwendungen, Praxisbeispiele}, edition = 2, editor = {Homburg, C. and Herrmann, A.}, interhash = {d9921db0d9173189aba16216b2904f61}, intrahash = {80ca0145dc4cb0c19f714900b6470794}, pages = {79 - 98}, publisher = {Gabler}, title = {{F}ehlende {W}erte in der {M}arktforschung}, year = 1999 }